Text Message Marketing for Spas & Salons

Spa & Salon Texting Service

SMS marketing is a great way for salons and spas to increase client visitation, generate new sales and communicate with your client base to make them aware of specials or promotions.

Today’s consumer is on the go. While SMS marketing has only increased in prevalence, consumers have grown to expect for brands to communicate with them in a way which is personal, and easily relayed in their busy day-to-day lives. SMS marketing for Spas & Salons is no different.

Spa & Salon Text Message Marketing Uses

Use text messaging from your Text2VIP account to send special announcements, appointment reminders, limited time offers, requests for reviews, product releases, staff alerts and more!

Appointment Reminders

Remind your customers of their upcoming appointment so they remember the date and time.

Last Minute Appointments

Alert your customers when a last minute appointment opening occurs to fill that vacant slot!

Promote Special Offers

Send out event invites, reminders and up-to-date information about special events and promotions.

Beauty Tips

Who doesn’t love a great beauty tip? Send your clients tips on hair, makeup, nails and more!

Request Reviews

After your customer appointments, send them a quick text to ask for a review of the service.

Staff Alerts

Remind staff of upcoming appointments, staff meetings, or other promotions and events happening at the spa/salon.

Last Minute Appointment Openings

Salons and Spas understand the value of filling their appointment schedules. Moreover, they understand the impact that missed revenue can have. That late cancellation or unfilled appointment slot is a revenue-generating window that is being shut and lost forever.

One of the unique benefits afforded to salons and spas using text marketing is the ability to reach clients to potentially fill those vacant and last minute appointment time slots.

Appointment Reminders

Eliminate customer no-shows by sending appointment reminders in advance and closer to the day. This helps customers remember to come to the appointment so there aren’t vacant slots that need to be filled.

Grow Your Spa & Salon Business with SMS Marketing

  • Increased Site Traffic
  • Increased Offer Redemption
  • Increased Brand Awareness
  • Increased Customer Engagement

What do these benefits have in common? Every single one increases revenue.

As mentioned, one of the keys for developing a successful text marketing campaign for your spa or salon, is leveraging every possible tool to build and grow your database of opted-in subscribers.  Some recommended ways to accomplish this:

  • Post a text club call to action close to the POS system.  In today’s world, everyone loves and expects immediate gratification.  Seeing a call to action graphic such as the one provided in the photo will spark immediate interest and most often, participation.
  • Send out an e-mail blast with instructions on how to join the text club.
  • Post a text to join graphic on your spa or salon’s social media pages.
  • Instruct staff to verbally promote your spa or salon’s text club.  They can’t join if they aren’t aware.

One often overlooked benefit of spa or salon using text marketing is the ability to request business and product reviews.  With Text2VIP’s Polling Campaign you can send an SMS to your subscriber lists asking them to reply with their recent product or customer service experience or include a link for them to easily post on their own.

With most text message marketing spa or salon campaigns would end there. However, one of the special features of the Text2VIP platform includes the ability to send and receive SMS and MMS on a one-off basis from consumers.  This two way conversation takes place like a normal SMS conversation, however, the messages you receive and send are all from a toll-free number, never revealing the business owners’ personal number.

Boost your sales by getting started with SMS Marketing Today!

Text2VIP’s Mobile Text message marketing software can boost your guest count, sales, and bottom line. SMS marketing is one of the best ways to promote your company and keep in contact with clients. As the Mobile Marketing platform provider to thousands of businesses since 2009, you will benefit from our experience.